Casino Marketing
Software
FEATURES
Player retention is critical to a casino’s success.
In fact it can be described as “the new acquisition.” Because if you churn players, you don’t release their value to your business, and you do not realise that important ROI on your acquisition investment. And it’s expensive to acquire them.
LuckyStreak’s promotional toolbox, LuckyJackpot, is a bespoke and powerful feature allowing operators to build bespoke offers for players:
- Quickly create jackpots, tournaments and leaderboards
- User-friendly and highly configurable set-up
- Create promotions precisely designed to achieve specific goals
- Reward, retain and reactivate key player segments in multiple ways
View our short presentation here.

Player Retention and ROI are Big Challenges
It’s no secret that the online casino world is crowded. Every operator is looking for ways to stand out, grow faster, and keep players coming back, and payback that big acquisition investment.
In a space this competitive, having the right casino marketing software isn’t just helpful, it’s essential. The right casino marketing tools can be the difference between staying visible and getting left behind.
That’s where LuckyStreak comes in.
Our platform is built for casino operators who want more control, better results, and tools that actually move the needle. From reactivating players to keeping them engaged long term, we help you create campaigns that work.
With multi-channel messaging you can connect with players on their terms, in the moments they’re most likely to act. No guesswork. Just clear, timely communication that gets noticed.
And when you want to turn up the excitement, our jackpot leaderboard tool gives you full flexibility. Set the actions that matter to you and let players compete for rewards. It’s simple to set up, easy to run, and built to deliver the outcomes you care about.
This isn’t about adding noise. It’s about doing marketing that actually works.
Ready to take your player engagement to the next level?
LuckyStreak is here to help. Contact us today.
What is the LuckyJackpot Toolbox?
One of the most exciting tools you’ll gain access to when becoming a LuckyStreak partner is the LuckyJackpot Toolbox. As part of this toolbox, you’ll gain the ability to run bespoke live promotional leaderboards, which will encourage individual players to compete for the opportunity to earn rewards. Players can earn and collect leaderboard points by performing a variety of different actions, which can be configured with ease by you to align with your marketing objectives, whether that’s to retain, reward or reactivate your player base.
Our own data highlights that LuckyJackpot leaderboard campaigns can have a hugely positive impact, helping to increase bet stakes by more than 192% and boost the number of bets by more than 216%.
Please view our LuckyJackpots brochure here.
The Most Useful Features in LuckyStreak's Marketing Tools
LuckyStreak specialises in all aspects of casino technology, which means that we’ve used our considerable knowledge base and expertise to develop marketing tools that will deliver results. Some of the benefits you’ll get to experience by becoming a LuckyStreak partner include:
– Automation
Leveraging our automation tools will enable you to save valuable time that will be better invested in other areas of your business. You’ll find it easy to execute and schedule marketing campaigns on a multi-channel basis, including ensuring that specific communications are sent out if a player completes a specific action or behavior.
– Player Targeting
Every player is an individual, which is why LuckyStreak’s marketing tools support the creation and delivery of highly targeted campaigns. There are many personalisation possibilities to explore, including offering customised offers via direct communications with players and tailoring your messaging to different segments of a wider audience.
– Multi-Channel Messaging
Marketing isn’t one-size-fits-all, it’s about reaching people in the moments that matter. That’s why LuckyStreak’s tools support multi-channel messaging including SMS, social media, email, and in-app notifications. This helps you connect with your audience when they’re most active and more likely to engage.
– Loyalty Systems
Our LuckyJackpot Toolbox and leaderboard campaigns are designed to boost player loyalty and ensure that your online casino becomes a go-to destination for everyone who’s signed up for an account with you. Our own data shows that leaderboard campaigns can boost the number of players by 127%, increase sessions by 113%, and contribute to the average session duration increasing by 136%.
However, our commitment to helping you drive player loyalty goes even further. We’re also able to support unique casino loyalty programs, which play a key role when it comes to supporting player retention. We have the ability to help you design and seamlessly manage your own bespoke loyalty program, whether you want to go with a points-based system, offer exclusive rewards for VIPs or explore tiered rewards.
– Advanced Reporting
We recognise that the most successful marketing strategies are heavily reliant on data to fuel the decision making process, which is why we’ve ensured that our platform delivers data-driven insights that will help you to understand exactly what’s happening with your campaign in real-time.
Our advanced reporting tools cover everything from player behaviors to spending patterns, which is information that will enable you to make highly informed decisions to better personalise your marketing strategies.
LuckyStreak is the Go-To Name in Casino Marketing Tech
Importantly, each of the features offered as part of LuckyStreak’s marketing tools is designed to work together to support the best possible outcomes, including boosting engagement and driving revenue that will help your casino go from strength to strength, even as the marketplace becomes ever more competitive.
So, LuckyStreak isn’t just another casino platform. Instead, it’s a trusted leader in casino marketing technology that is offering flexible, powerful and results-driven solutions tailored to the unique needs of online casino platforms.
And it’s not just casino marketing software you’ll find. LuckyStreak also provides specialised custom casino software and dedicated customer support tools that can further improve how your casino operates day to day.
What is LuckyStreak Casino Marketing Software?
LuckyStreak’s casino marketing software is a comprehensive collection of tools that will enable you to effectively manage every facet of your marketing strategy. There are many different features integrated into our marketing platform, including data analysis, advanced reporting, and campaign management.
How LuckyStreak's Marketing Tools Can Support Growth
LuckyStreak’s marketing tools are tailored to specifically meet the needs of casino platforms in ways that will support revenue growth and the delivery of enhanced experiences to players. By utilising our specialist casino marketing tools, you will find it easier to build and nurture stronger relationships with your players that will stand the test of time.
There are a number of different ways our tools can help your casino business to grow and thrive, including through the delivery of engaging content, personalised offers, and timely communication. Our tools make it possible to transform your marketing strategy, make small adjustments that will make a big difference to your business, and streamline your processes by ensuring that everything you need is contained within a single platform.